Writing

From the blog

Aviation operations, AI, supply chain, and career stories — written from the front lines.

Operations

The Hidden Arithmetic of an AOG — What Airlines Don't Talk About

Every hour a widebody aircraft sits on the ground costs an airline between $10,000 and $150,000. Here's the full breakdown — and why most people underestimate the real number.

April 2026 · 7 min readRead →
AI & Tech

AI in Aviation Supply Chains: What's Actually Working in 2025

Beyond the hype: a practitioner's view of where AI is genuinely delivering value in aviation supply chains — and where it's still mostly PowerPoint.

March 2026 · 8 min readRead →
Career

Why I Left Engineering for Supply Chain (And Never Looked Back)

Four years of aeronautical engineering, then a pivot that confused everyone around me. The AOG case study that changed everything.

May 2026 · 6 min readRead →
AI & MRO

AI in Aviation MRO: Practical Applications Changing the Industry

How AI is reshaping maintenance, repair, and overhaul operations — from predictive diagnostics to intelligent parts procurement and beyond.

February 2026 · 10 min readRead →
Procurement

Why Every Aviation Procurement Manager Needs a Structured Supplier Database

In aviation procurement, who you know matters as much as what you know. A structured supplier database isn't a nice-to-have — it's the difference between resolving an AOG in four hours or forty.

May 2026 · 6 min readRead →
Operations

AOG Logistics: The Supply Chain Sprint Nobody Sees

Getting the right part to the right aircraft is only half the battle. The logistics of an AOG — customs, dangerous goods, last-mile delivery to a remote outstation — is where cases are won or lost.

April 2026 · 7 min readRead →
Digital Transformation

The Case for Digital Systems in Aviation Sourcing

Aviation sourcing still runs on email threads, spreadsheets, and institutional memory. Here's what that costs — and what a digitised sourcing operation actually looks like.

March 2026 · 6 min readRead →
Digital Transformation

Digital Twins in Aviation: From Buzzword to Operational Reality

Every OEM keynote mentions digital twins. Few operators can say what one actually does for their fleet on a Tuesday morning. Here's the practitioner's breakdown of what earns its keep and what doesn't.

June 2026 · 8 min readRead →
Digital Transformation

Workflow Automation in Aviation Operations: What to Automate First

Not every manual process deserves automation. A practical framework for deciding what to automate first in aviation operations — and the sequencing mistakes that stall transformation programmes.

June 2026 · 7 min readRead →
AI & Tech

Generative AI for Supply Chain Planning: Where LLMs Actually Help

Demand planning, S&OP, and supplier communication generate a staggering amount of unstructured text. That's exactly the kind of problem LLMs are good at — if you deploy them where the data actually lives.

July 2026 · 8 min readRead →
AI & Product

Building Semantic Search for Technical Documentation: Lessons from the Field

We built an internal semantic search tool to make years of technical and operational documentation actually findable. What worked, what didn't, and what I'd do differently.

July 2026 · 9 min readRead →
Customer Success
↗ External

The Support Sensei — Field Guide 2026

A practical guide to customer success in B2B SaaS — from onboarding to renewal, written from the front lines.

2026 · Field GuideRead →